A release from Activision potentially let slip that something Bungie related may be announced next week:
But I seriously doubt that Bungie's new IP would be announced at a Toy Fair and would suggest an event like E3 would be more likely.
What do you think dudes?
Hat Tip: HBO
Update: Urk sets the record straight.
Also found swirling around the glistening bowl that is the Internet this week, a bit of terse prose from our beloved publisher, Activision, concerning some new intellectual properties that they’re really charged up about:
…a new property from Bungie and an innovative new universe with broad appeal that will be revealed at Toy Fair later this week.
Which, when run through the tubes became: "Bungie revealing new IP at Toy Fair this week!" and "Bungie's New IP based around line of toys."
While there’s no doubt that we could totally Own the Message™ at Toy Fair this year with a proper reveal of our brand new IP, I can confirm that there are two very distinct, and very different subjects being discussed in that sentence making the rounds. They are:
Update: Urk sets the record straight.
Also found swirling around the glistening bowl that is the Internet this week, a bit of terse prose from our beloved publisher, Activision, concerning some new intellectual properties that they’re really charged up about:
…a new property from Bungie and an innovative new universe with broad appeal that will be revealed at Toy Fair later this week.
Which, when run through the tubes became: "Bungie revealing new IP at Toy Fair this week!" and "Bungie's New IP based around line of toys."
While there’s no doubt that we could totally Own the Message™ at Toy Fair this year with a proper reveal of our brand new IP, I can confirm that there are two very distinct, and very different subjects being discussed in that sentence making the rounds. They are:
- A “new property from Bungie” (that’s us!)
- An “innovative new universe with broad appeal that will be revealed at Toy Fair later this week” (that’s NOT us)
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